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Artificial intelligence meets business intelligence

 

Big Data growth is accelerating as more of the world's activity is expressed digitally. Not only is it increasing in volume, but also in depth, speed, variety and uncertainty. Most data now comes in unstructured forms such as video, images, symbols and natural language - a new computing model is needed in order for businesses to process and make sense of it, and enhance and extend the expertise of humans. Rather than being programmed to anticipate every possible answer or action needed to perform a function or set of tasks, cognitive computing systems are trained using artificial intelligence (AI) and machine learning algorithms to sense, predict, infer and, in some ways, think. Soft computing means that cognitive computing systems have subtlety with massive decision powers. Hybrid soft computing vastly extends the capability of decision making whilst retaining the boundaries of human common sense.

 

Systems with domain expertise

 

Cognitive computing systems get better over time as they build knowledge and learn a domain - its language and terminology, its processes and its preferred methods of interacting. Unlike expert systems of the past which required rules to be hard coded into a system by a human expert, soft cognitive computers can process natural language and unstructured data and learn by experience, much in the same way humans do. While they'll have deep domain expertise, instead of replacing human experts, cognitive computers will act as a decision support system and help them make better decisions based on the best available data, whether in healthcare, finance or customer service.

 

Humans and machines working together

 

In traditional AI, humans are not part of the equation, yet in soft cognitive computing, humans and machines work together. To enable a natural interaction between them, cognitive computing systems use natural language discourses and cases as their eyes and ears to understand the world and interact more seamlessly with humans. It provides a feedback loop for machines and humans to learn from and teach one another. By using visual analytics and data visualization techniques, cognitive computers can display data in a visually compelling way that enlightens humans and helps them make decisions based on data.

 

Trending

 

Technology advances now under way and some yet to come are set to propel our current IT systems into a new era of soft cognitive systems. In the past, the notion of efficient technology was all about being able to meet the demands of a vast number of people, whereas today technology is learning to treat each person as a unique individual rather than a statistic. This individualisation does not just restrict its self to insight and advice, but individual design, plans, schedules, critiquing, and other means of intelligence. This year, trend predictions focus on systems that have the ability to learn and then adapt accordingly. This technological progress has been driven especially by the explosion of data from the emerging Internet of Things. Today, scientists and engineers are seeking to create machines which can detect, learn, reason and interact with people and provide them with advice and assistance.

 

AI technology within reach of the public

 

According to IBM, current technological progress will manifest itself in five major trends in the coming five years, as a result of which a range of devices which make use of artificial intelligence will come within reach of the general public. In the field of education, classrooms will start to be run on the basis of a thorough knowledge of each student’s abilities and difficulties so as to provide teachers with the means of helping them master the skills they need in order to attain their objectives. Clued-up retailers will be able to exploit cognitive technologies, coupled with the immediacy of bricks-and-mortar stores in order to create experiences which cannot be replicated solely on online sales platforms. Meanwhile, computers will be helping doctors to understand how a patient’s specific DNA mutations have, for instance, led to the growth of a cancerous tumour and will recommend the most effective medicines to help the patient combat the disease. Cognitive systems will provide a picture of what people need, what they like, what they are doing, and how they move around so that officials running our cities will be better placed to meet citizens’ needs. Last but not least, online security systems will have a 360° view of a person’s data, peripherals and applications and will be able to spot threats of cyber-attacks or imminent attempts at identity theft.

 

Your needs

 

Soft cognitive systems will certainly change the way your business operates. Please get in touch if you would like advisory or developmental assistance

 

FastTrack provisioning

 

Inferz provides training, prototyping and full system development services using our proprietary software services. This is provided by Inferz staff and partners. It is uniquely equipped to provision services to intelligently handle the complex, big knowledge based problems which are common in today's world.

 

 

Call us today: we’ll be happy to help you.